Global creative and art director.
Born and bred in Hong Kong, lived in Taipei, London and currently based in Southwest England.
With more than nine years of experience, I’m a creative art director that specialises in global creative strategy, integrated campaigns, brand identity, digital design, UI/UX and interactive media. To land the big idea across all different channels, different culture and different audience.
Currently a lead creative at Dyson. Worked as Global Art Director at HTC and McCann for global brands, including Glenfiddich, Johnson & Johnson, Heineken and San Miguel.
Work with all kind of amazing teams to land the big idea into different channels.
digital, brand and
Ranging from travelling agencies to multimillion dollar campaigns.
Brands I’ve worked with
As a versatile creative, I worked in start-up companies to put the brand on track and going strong. Turned into an idea thinker in a multinational AD agency. Lead big ideas and create global strategies for advertising campaigns in multi-billion dollars corporation with production teams in different countries.